Website readiness for New Zealand landscapers: the data.
As of July 2026, the average rules-v1.0 website-readiness score across 389 audited websites in the New Zealand landscapers category is 67/100. Under that historical ruleset, 5% triggered its crawler check and 30% had no detected structured data. The crawler figure requires a v2 re-scan before it can be interpreted using the current taxonomy.
average score
67/100
historical v1.0 crawler flag
5%
no structured data
30%
City by city
| City | Sites audited | Avg score | Historical crawler flag |
|---|---|---|---|
| Auckland | 26 | 66/100 | 4% |
| Christchurch | 26 | 66/100 | 0% |
| Tauranga | 26 | 68/100 | 12% |
| Hamilton | 25 | 69/100 | 4% |
| Queenstown | 24 | 67/100 | 0% |
| North Shore | 24 | 71/100 | 0% |
| Wellington | 21 | 66/100 | 10% |
| New Plymouth | 20 | 66/100 | 5% |
| Manukau | 20 | 69/100 | 15% |
| Palmerston North | 19 | 66/100 | 5% |
| Waitakere | 19 | 70/100 | 5% |
| Blenheim | 18 | 63/100 | 11% |
| Dunedin | 17 | 65/100 | 0% |
| Whangarei | 17 | 69/100 | 0% |
| Gisborne | 16 | 60/100 | 6% |
| Whanganui | 16 | 65/100 | 0% |
| Rotorua | 15 | 65/100 | 7% |
Why does AI visibility matter for landscapers?
Discovery access and useful initial HTML can affect whether a system can retrieve a page, but this historical readiness score does not show whether ChatGPT, Gemini or Perplexity currently names a business. That requires repeated answer monitoring. Use this benchmark to understand common website gaps, not as a ranking or recommendation-rate league table.
Are you above or below 67?
Run the current rules-v2 audit on your own site — free, about 20 seconds, no signup. Treat it as a fresh diagnosis, not a direct v1 comparison.
Check my siteLast updated July 2026 · based on 389 audited websites · methodology · aggregates only, no individual business is named